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What is IQOS?
Real tobacco, real progress
Discover the science
Refined and advanced
Effortless and enjoyable
Pocket-sized all-in-one
Refined and advanced
Effortless and enjoyable
Pocket-sized all-in-one
Refined and advanced
Pocket-sized all-in-one
Effortless and enjoyable
In-store guided trials, device lending, introduction to HEETS variants, guidance and support.
Fill out the form and an IQOS Coach will call you back to arrange your IQOS 3 trial.
Try IQOS at home
Get all round support from the moment you choose IQOS
Simply Discover your IQOS or return it for free within 14 days of finishing your trial.
Home is where the smoke isn’t. With IQOS, you get an alternative to cigarettes that delivers taste and satisfaction without fire or ash.
IMPORTANT INFORMATION: it does not necessarily equal 95% reduction in risk. IQOS is not risk-free. *”95% less” represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F).
*Source: Study conducted in multiple markets since 2014 for IQOS with HEETS, and in Ukraine with 405 legal age smokers, heated tobacco or e-cigarette users, December 2019 for IQOS VEEV.
Amber Selection is a rounded, toasted tobacco blend layered with lightly-scented woody and nutty aroma notes.
Bronze Selection is a mellow and aromatic tobacco blend married with cocoa and dry fruit aroma notes.
Purple Wave delivers crisp menthol cooling sensations colliding with indulgent dark forest fruit aromas.
Turquoise selection delivers a crisp menthol cooling coupled with a lightly toasted tobacco blend and enriched by subtle zesty aroma notes.
Amber Selection is a rounded, toasted tobacco blend layered with lightly-scented woody and nutty aroma notes.
Bronze Selection is a mellow and aromatic tobacco blend married with cocoa and dry fruit aroma notes.
Purple Wave delivers crisp menthol cooling sensations colliding with indulgent dark forest fruit aromas.
Turquoise selection delivers a crisp menthol cooling coupled with a lightly toasted tobacco blend and enriched by subtle zesty aroma notes.
IQOS testimonial
Jose
Aruba
Fill out the details below and one of our IQOS Coach will be in touch.
It’s time to make a change. To become part of a global IQOS community. To join more than 10 million smokers across the globe who’ve already made the switch to IQOS.*
* PMI Financials or estimates, IQOS user panels and PMI Market Research. Status as of March 2020. IQOS users who have completely quit cigarettes and for whom PMI HeatSticks represent at least 70% of their past 7-day heated tobacco consumption.
© 2022 Philip Morris Products S.A. All rights reserved.
IQOS is not risk-free, and delivers nicotine which is addictive.